Create ads
Four ad types, one workflow. Pick the right one and ship in minutes instead of days.
The Create section in the sidebar has four ad types. They all work the same way — pick a product, give a short prompt, hit Generate — so once you've made one, you've made them all. The only choice is which fits the job. Picking right means fewer wasted credits and faster winners.
The angle matters more than the image. A polished ad with a weak message still flops. The angle — the reason someone stops scrolling and buys — does the work; the image or video just delivers it. Most people skip this part and wonder why their ads don't convert.
Start with the angle, not the image
The single biggest mistake we see: people jump straight to a good-looking ad without nailing the message first. A sharp angle on an average image beats a stunning image with no angle — every time.
That's the part most tools ignore and most people miss, so it's the part we put the most work into. Angles & Hooks exists to find the message that lands before you spend on the visual or the ad budget.
The order that wins: Angles & Hooks → pick the strongest message → produce it as a Static Ad or Video Ad.
Which type to use
Angles & Hooks
Test many messages for one product at once. The cheapest way to find what converts.
Static Ads
Single image ads from a template or a prompt. Studio-quality, no photoshoot.
Freeform
A blank prompt-to-image canvas when you want full control.
Video Ads
Short video ads, with or without a script. UGC-style, no film crew.
A simple rule of thumb
- Not sure what message works yet? Start with Angles & Hooks — test cheap, then double down.
- Know the shot you want? Static Ads or Freeform.
- Want motion? Video Ads.
Whatever you pick, a good prompt is what separates an ad you'd run from one you'd delete. Read that next.
Where your ads go
Everything you generate lands in Assets. See Your ads for how to find, edit, and share them.